Addleshaw Goddard with Rise on sale to Elevate
Addleshaw Goddard advised Rise Group on the sale of its sports, culture and entertainment consultancy business to Elevate Sports Ventures.
The parties
Rise Group is a consultancy business, active across the areas of sports, culture, and entertainment. The company has built a portfolio across the Middle East.
Buyer Elevate Sports Ventures is an agency network active at global level and with headquarters in New York.
The Addleshaw Goddard team
Lowri Llwyd (pictured) led the cross-jurisdictional Addleshaw Goddard team advising on the transaction, working alongside Aidan Barry, Lorna Dean, and Rania Sallam (corporate – UAE); Jasem Alanizy and Nora Al-Henaki (corporate – KSA); Zoe Fatchen (tax – London); Rachel Hill and Lucy Melville (employment); and Tejaswini Gangwal (TST).
